Marketing Services for your brand, business or event
Want your brand, business or project to stand out in a visually saturated digital market? Working closely with your vision & budget, we craft strategic marketing campaigns with original and inspiring visual media that elevate and connect your message with your target audience. Whether you're a large company or family owned business, we provide brands with inspiring website imagery, video marketing, social media campaigns, e-commerce websites, display advertising, event coverage & custom assignments. Perfect for increasing brand value, online engagement, leads and ROI to your products, services or events.
Content creation, inbound marketing, SEO, digital advertising, or whatever terms you are familiar with, they all correspond to one simple concept: increasing brand value by attracting and engaging and inspiring others about a certain message.
Content marketing seems to be the buzz-word of the day; most larger companies marketing at the top level must hire people to create and build this content. But what if you are a family owned business or small organization that still needs content, but doesn’t have massive amounts of backing capital to pay for its creation? We are able to work with maximize your budget to create content for your marketing campaigns.
Contact us with your idea, or even the start of an idea, and we will work with you to build the marketing assets that best promotes your product, service or concept. I look forward to combining our services with your brand vision to create a custom marketing package that adds value to your organization.
Whether it's a short term campaign or a long term ongoing project, we work closely with our clients to deliver proven results. Our combined services provide a holistic approach to digital marketing that increase your brand's reach, engagement, leads and sales.
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CASE STUDIES
Apex Mountain Resort
The problem: Apex Mountain Resort is a quaint ski resort located in the South Okanagan, British Columbia. The mountain boasts steep terrain, small lift lines, ski-in ski-out accommodations and a family friendly village with excellent apres-ski. Apex Mountain had previously leveraged print and radio advertisements, but looked to better utilize social media and online advertising. They had little to no social engagement and weren't connecting with customers on a daily basis or building a strong social brand.
The solution: We developed a content plan that leveraged these unique assets, focusing on increasing brand awareness through social media by creating highly engaging media content. We posted relevant photos and videos ~5 times a week across their social media channels and produced a 2 minute weekly marketing video for their website's homepage. Within the first month of creating exceptional content, we were able to increase their monthly Facebook reach from 5,000 to 100,000, organically!
- Grew their instagram following by ~200% in just 4 months
- Increased organic Facebook reach from ~5000 monthly views to over 100,000
- Created a portfolio of high impact images for use on website, social media, print advertising & other marketing outlets.
- Produced weekly marketing videos showcasing up to date snow conditions and events on the mountain - totalling 69,000 views
- Optimized website with enticing pages showcasing their services and products + relevant keywords for search engine optimization
- Created successful product photo contests
- Promoted numerous sold out events such as Brewski & Vertical & Vintages
TOURISM & TRAVEL
We live the tourism lifestyle to deliver relevant promotional images every time.
Along with sitting on the Board of Directors for Discover Naramata, working with tourism & travel agencies such as Destination BC, Flight Centre Australia, Expedia and Travel Penticton, many top accommodation providers and hotels have relied on us to help define incredible destinations. We live the tourism lifestyle everyday, and bring an authentic, fresh perspective to your destination’s look.
 On Assignment for Discover Naramata, Travel Penticton & Visit Summerland's Chain of Events bike festival.
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 Lifestyle/Paddleboarding assignment for Discover Naramata Tourism
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PUBLIC RELATIONS - Branded media for your business/organization
Enhance public engagement with outstanding editorial, portrait and event photography.
Community outreach, charitable programs, product launches, client entertainment, sponsor activations, and more – all part of our repertoire of experience. We will help you deliver on your clients intended goals, values, products, and efforts to engage the public through well planned photo opportunities, editorial, candids, photo studios, and other photo opportunities. Photography is an affordable way to bring value to your client projects and creates effective brand extension in the marketplace. Past client assignments include the Research Council of Canada, BC Winter Games, Apex Mountain Resort, Peach City Beach Cruise, Discover Naramata, Destination BC, the Meadowlark Nature Festival and more.
 On assignment for Discover Naramata Tourism & Cittaslow
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 On assignment for Yanti Rowland Music & DJ Tenacious T @ Orchard House, Penticton, BC
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FOOD & DRINK - Marketing material for your winery, brewery, distillery or restaurant
With over 10 years experience working in the wine/food industry on the Naramata Bench, we know how to market & sell the Okanagan lifestyle. We work closely with wineries, distilleries, craft breweries, chefs, & restaurants to help them showcase their products & services in a unique & creative way. We can provide wine, beer & spirit bottles captured on a white or transparent background, or Explorer Quotient branded lifestyle imagery used to sell the entire tasting experience. Professionally crafted, mouth-watering visuals that illustrate the intimate details that make your product unique.
 On assignment for Cittaslow Naramata's Community Long Table Dinner event.
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 Brand advertising for Van Westen Vineyards & Winery, Naramata, BC.
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INDUSTRIAL & CONSTRUCTION
Hard hat in place, we’ll safely capture staff at work and your scope of operations.
Whether shot on the ground, from snorkel lifts, custom aerial photography, or from the roof of the building next door, we will find the best way to capture your construction or industrial operations. Safety always come first, and our photographers always come with hard hat, safety vest and steel toed boots. We know that it’s the people in your operation that make it happen, and we’ll capture them in the element. Show your clients the scope and scale of your industrial operation for use in websites, eblasts, annual reports, and other relevant collateral.
 Slimline Manufacturing
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 Slimline Manufacturing
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PRODUCT/BRAND PHOTOGRAPHY
We create photos of health products, clothing, artifacts, outdoor gear, souvenirs, electronics, jewelry, wine/beer bottles to name a few. In other words, we can create compelling imagery of any product. We can also handle large quantities of products for business catalogs and e-commerce websites. We also create lifestyle branded photographs of models wearing different clothing/products for use in your marketing & advertising material. These images can be captured in a lifestyle setting or on a clean background for graphic design and e-commerce purposes.
Our product photos can be photo edited into a pure white background and resized so that it is optimized for use on Amazon, E-Bay, Shopify or integrated into any e-commerce websites. In addition we can apply simple graphic design to illustrate certain components of the products selling, and include different angle shots and separate feature shots and descriptions for shoppers to learn more about the products being sold.
We can accept small to medium sized objects from anywhere around the world for us to do the product photography. Companies can mail in the product to us, and we photograph them, then we courier back the product to them. Alternatively, companies can mail us a dummy version of the product for us to photograph and we'll provide you with courtesy lifestyle branded imagery & gear/product reviews. In addition, we can always meet with the customer in person to pick up the products for photographing.
During the courier process, please ensure the item is traceable with a tracking number.
 Bottle Photography for Deep Roots Winery, Naramata Bench, BC, Canada
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 Brand photography for Familia Tattoos
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EDITORIAL
Call us first for fast news or thoughtful editorial coverage of stories and events that matter.
News happens, and coverage must follow quickly. With a team of available photographers, call us for coverage of news events, media / press engagement days, or thoughtful coverage of stories that matter. Working with your photo editor, journalist, etc., we will bring the human side to your story, and help your copy with art that is evocative and thought provoking. Published editorial work includes the CBC, The Province, Globe & Mail, TIME, magazines too numerous to list, and much more.
 BC Wildfire on Campbell Mountain, Penticton, BC.
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 On assignment for the Prospera Granfondo Axel Merckx Okanagan bike race in Penticton, BC.
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We Serve Anywhere in North America and Internationally
We are based in the South Okanagan but are able to assist companies worldwide; including Penticton, Summerland, Kelowna, Vernon, Kamloops, Osoyoos, Oliver & Vancouver
